فهرست مطالب کاظم عسگری

Banks are considered the countries’economic development engine through collecting small and wandering capitals in economic system and granting privilege besides providing banking and financial services through various strategies. Banking activities with any related strategy are done in community domain and banks can not be indifferent to their responsibilities toward the society in which they perform their activities. One of the most practical, and yet efficient new strategies of the banks is the careful and accurate use of CSR strategy. Banks can create a positive image regarding their brand and improve their economic function by means of their social responsibility strategy. In our country, cultural features consist of national and ancient customs and traditions while being Islamic and religious. Since the adopted strategy in banks in social responsibility domain have mostly western origin and have been compiled based on those societies’ features, then a new approach for the use of this strategy is necessary. This research has been done based on deep interviews with 10 university and banking system experts and fulfilling the theoretical saturation hypothesis.Via Tem Analaysis method, four main domains were extracted from the contents of the interviews which separately consist of 15 cultural features in clients’ domain, 14 cultural features in staff’s domain, 14 cultural features in community domain and cultural features in environment’s domain, totally 52 features were recognized so that with a new approach to be able to compile and implement the state banks’ social responsibility strategy with Iranian Islamic approach.

Investment in CSR domain in organizations like banks which are profitable in nature and their existence depends on public trust of the community and customers, is essential and is rooted in the realization of cultural pattern in the field of social responsibility. Relying on the necessity of investment and by raising 3 main questions, the present research has tried to identify the CSR domains of banks, numerate the cultural features and lastly to assess the situation of banks in performing CSR according to the obtained criterion and present the four- dimentional and quantitative formats in order to explain the necessity of investment in this area. The method of this research is both qualitative and quantitative, which initially conducted a deep interview with the university and banking experts to recognize the domains and numerate the related features of the cultural and after the theoretical saturation, as a result four areas including customers, staff, community and environment were numerated and then 49 features of the cultural were extracted and classified via Tem analysis. In the next, in the quantitative part of the research,using the extractive data from the qualitative stage, a questionnaire with the Cronbach's alphaco efficient of 0.855 was designed using the available method, it was given to the experts. After statistical analysis using the mean and T test, it was found that the banks in CSR areas had weak and unacceptable performance due to lack of a cultural pattern in areas, had an unacceptable performance and havent invested in field.

Job satisfaction and individual and environmental factors affecting it, are the most important issues in the organizations because of their direct contact with human capital. Hence, evaluation the effect of individual and environmental factors on job satisfaction of employees in District 18 of Tehran municipality is the main purpose of this research. This is an applied research and data collection did through descriptive survey method. In order to collect primary data, a questionnaire package was used that included 34 questions in Likert scale. Validity of questionnaire was face validity and content validity and Cronbach's alpha coefficient was calculated to assess the reliability that was Equal to 0.881 for pre-test and 0.889 for post-test. The population of the study was all the staff of District 18 of Tehran municipality and 300 questionnaires were distributed among them by Stratified random manner. To do this research, two main hypotheses were developed and analyzed in two ways of descriptive and inferential statistics. In the descriptive analysis, the parameters of frequency, percentage, mean were used and to test the hypothesis of independence of the Chi-square test, Pearson correlation and regression analysis were used. The results show a significant positive correlation between environmental factors and job satisfaction there. This data shows that the average job satisfaction of employees is 3.48 and average satisfaction of individual factors and environmental Respectively is equal to 3.77 and 3.14. The results show that individual factors situation is quite adequate, so take action to improve the environment factors is a priority.