Identifying the Role of Factors with Industry Background in Using the Employment Opportunities of Tourism in Mashhad

The current study attempts to identify the role of industry in using the employment opportunities of tourism in Mashhad. This identification process comprises of examining the effects of knowledge¡ demand¡ industry lifetime¡ capability level¡ industry structure¡ tourist attractions¡ tourism infrastructures¡ and particular features of tourism subsections in using employment opportunities in tourism industry of Mashhad. The results show that all the factors have a direct significant effect on using employment opportunities in tourism industry. The simultaneous effects of all variables on dependent variable were examined. In the main question of study¡ we analyzed the effects of all factors in industry on using employment opportunities were. Path analysis method was used to answer this question. The results of this part showed that linear combination of independent variables was significantly able to explain and predict the changes of dependent variable¡ and that the input variables in the model could express 84% of changes of the dependent variable.