Analyzing The Role of Creative Tourism in Regeneration of Historical Part (Case Study: District 12 of Tehran)

The Policy of urban regeneration for responding to people's needs and everyday life, has significant reference to the identity of historical structure in an attempt to up to date them. Access to this matter depends only to creative urban tourism. From Fields and new methods that can create regeneration through tourism, the attention and the development of cultural industries. Using of cultural industries is comprehensive approach to urban regeneration of historical part that not only it is based on attractions but also development of cultural industries is achieved. In this regard, this study is intended to identify the capability of regenerating historical structure of district 12 through creative tourism. this study showed that when tourism elements can be placed in the path of regeneration that will be made in terms of creativity. Thus, historical attractions along with cultural elements based on the creative tourism have been considered as cultural industries And through models and methods such as TOPSIS and Shannon’s entropy were analyzed. The results indicated that in addition to the historical attractions in this region, Puppet shows, advertising index and the painting index are the most factors and priorities of cultural industries that can use in Creative tourism development of region whit ultimate goal of regeneration.