The Effect of Supply Chain Management on Innovation and Performance of Holding Firms(Case Study: Iran KhodroCo.)

This paper presents a survey on relationship between supply chain management and innovation in an Iranian holding firm in auto industry named Iran Khodro. The study designs a questionnaire in Likert scale and using random sampling technique, distributes 250questionnaires among some managers of this holding firm. The study consists of three parts including supply chain management, innovation and organizational performance. The study uses regression technique as well as structural equation modeling and it has detected that there were some strong and positive relationship between supply chain management and innovation. In addition, the result of the survey indicates that there was some positive and meaningful relationship between supply chain management and organizational performance.