Evaluation of the effective factors in accepting e-commerce to develop a handmade carpet economy

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Article Type:
Research/Original Article (دارای رتبه معتبر)
Abstract:

Nowadays, the status of e-commerce in the exchange of art works is the subject of study experts in the field of art economics. Considering the importance of this issue, identifying the effective factors in accepting e-commerce in this sector of the economy is essential.  Hence, using this technology in the art sector, especially the handmade carpet exchanges, we can overcome the problems in the handmade carpet economy and achieve the positive outcomes in the field of economy with the support of handmade carpets, owing to its effective role in the Iranchr('39')s economy.The present research aims to find an answer for the following questions: 1. How can e-commerce contribute in development of the economy based on handmade carpets and related factors? 2. What infrastructures are needed to use e-commerce for the development of the economy based on handmade carpets?Thus, the objective of the present study is to evaluate the benefits of using e-commerce to develop the handmade carpet economy in Iran and identify the effective infrastructures in accepting e-commerce and exploiting it in the development of the economy based on handmade carpets. The research method in this study is descriptive-survey. Library resources, valid internet websites and questionnaires were used to collect the data. This research investigates e-commerce, art economics and handmade carpets. Then, research results are presented by analyzing the data. Finally, some recommendations are presented to achieve the research goals and future research.  Based on the results of this study, creating a cultural and educational context for handmade carpet authorities and creating the necessary infrastructure for accepting e-commerce would be of great contribution in the development of handmade carpet exchanges.

Language:
Persian
Published:
Quarterly Scientific-Research Goljaam, Volume:15 Issue: 35, 2020
Pages:
177 to 193
https://magiran.com/p2211476  
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