Evaluating the Impact of Cultural and Social Factors on Women's Entrepreneurship in Tehran Municipality Entrepreneurship Houses

In developing countries, women are the first hope for family development, growth, and development in their own countries. This research was conducted to evaluate the impact of cultural and social factors on women entrepreneurship in Tehran's municipality's entrepreneurial homes. The statistical population includes 30 municipal entrepreneurial houses in Tehran, each with 100 entrepreneurs. Morgan table was used to determine the sample size, estimated at 265 people. The Cronbach's alpha coefficient test was used to measure the reliability of the research instrument. The findings showed that three variables of social and cultural factors affect women's entrepreneurship, which entered the regression equation over the three stages. In the first step, the individual and personality traits entered the regression equation and its coefficient was 248/0. In the second step, the association with women's associations entered the regression equation, whose coefficient was equal to 9,377; in the third step, the role model entered the equation, which was equal to 339/0. From these relationships, it can be concluded that cultural and social factors have a far more important impact than entrepreneurs on other variables.