The Impact of New Media on Entrepreneurship Skills and National Development with Emphasis on the Role of Startups

New media are increasingly penetrating many aspects of human social life and affecting the way they do business. In fact, social media has provided many ways for entrepreneurship. On the other hand, the role of new media in development is a debatable issue that can be used to improve the development process if the effects are properly recognized. Therefore, it is important to pay attention to taking advantage of all opportunities for development. Therefore, the present article aims to study the impact of new communication media on entrepreneurial skills and national development with emphasis on the role of startups. This research is a quantitative and descriptive-correlational research. Based on the qualitative research Etemadi (2020), the important indicators that were identified for the role of new media in entrepreneurship and development, in the form of a questionnaire were provided to the statistical sample of the research. The statistical population of the study includes managers of active startups in the country. Due to the limited statistical population (754 startups), the sample size in this study is obtained from the Cochran formula for a limited community, which according to the results of the formula, the sample size is estimated at 255 people. Data were analyzed using LISREL software and all eight research hypotheses were confirmed. In fact, it was found that all four characteristics of social networks have a direct and significant impact on national development and entrepreneurial skills.