Barriers to export in business based on economic approach to sustainable development: A study in the field of nuts

Exports are one of the most important ways to enter international markets,, the increase in exports in recent years is on the agenda of almost all guilds and businesses in the country . Failure to analyze the issue of exports and related barriers will cause damage to production and industrial units and failure against competitors. The purpose of this study is to analyze the export barriers of businesses from an economic perspective in the field of nuts. at first, by reviewing the research literature and research background, conducting semi-structured hobby interviews with 10 experts in the field of export, the theoretical framework of the research was developed. Based on this framework, a conceptual model of the research was presented and research hypotheses were developed. In order to test the research hypotheses, the statistical population includes managers, experts and economic activists who are members of the Chamber of Commerce, In case of non-probability sampling, the questionnaires whose validity and reliability were confirmed were distributed among 100 statistical samples and due to the non-normal distribution of data, the partial least squares method and Smart PLS 2 software for Statistical analysis was used. Based on the significant values related to the hypotheses, all were confirmed. According to the analysis, the three most important obstacles are the instability of policies, rules and regulations and executive procedures - unpredictability and changes in the prices of raw materials and products-the lack of proper communication between the manufacturer and the customer.