Strategies and consequences of business sustainability with an entrepreneurial development approach in the successful cooperative sector of Hamedan province.

Message:
Article Type:
Research/Original Article (دارای رتبه معتبر)
Abstract:
Context and purpose

Cooperative organization is one of the most rational socio-economic tools ever designed by mankind, the sustainability of businesses created in the current state of the world economy, is important and necessary for any developing country like our dear country Iran. Therefore, the current research was conducted with the aim of ranking the strategies and consequences of business sustainability with the approach of entrepreneurship development in the successful cooperative sector of Hamedan province.

Methodology/approach

This research is qualitative in terms of practical-developmental purpose and in terms of data collection. The statistical sample of the current research was selected by the number of 12 managers of successful cooperatives in Hamedan province and expert professors in the field of business using the snowball method based on theoretical saturation.

Findings and conclusions

The results of the research indicate that reducing costs and financing, trying to survive, innovation in providing products and services, appropriate marketing strategies, appropriate production strategies, interaction with government organizations and appropriate interaction with human resources as concepts of strategies and strategies were known and likewise survival, despair, reproduction of defective culture and failure of production and cooperative sector were identified as concepts of consequences.

Originality

Previous studies have mostly focused on business sustainability in cooperatives or strategies and consequences of business sustainability in organizations; meanwhile, the current study has a special focus on the strategies and consequences of business sustainability with the approach of entrepreneurship development in the successful cooperative sector of Hamedan province.

Language:
Persian
Published:
Co - Operation and Agriculture, Volume:11 Issue: 44, 2023
Pages:
56 to 76
https://magiran.com/p2535572  
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