Open Innovation Lean Canvas in Sports Organizations

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Article Type:
Research/Original Article (دارای رتبه معتبر)
Abstract:
Nowadays, innovation in various industries is no longer confined to research and development units in the organization and has reached beyond these boundaries. This concept which is named open innovation deals with research and provides a complement to research and development. The purpose of the present study was to develop a lean canvas of open innovation in the selected sports federations. To achieve the study objectives, first, a semi-structured interview was conducted with 10 experts, including university professors, heads, vice presidents, and experts of federations, who were purposefully selected randomly. Initial factors were then extracted from the interviews using Atlas TI software. In the second step, the Fuzzy Delphi method was used in order to prevent unwanted bias and confirm the key sources of open innovation. Excel statistical software was utilized at this stage. Following these steps, six factors were identified through 26 components of open innovation which included organizational, individual, interactive, financial, environmental, and marketing factors. Afterwards, the Lean Canvas map and its key metrics were plotted. These factors indicated that implementing open innovation requires systematic and structured conditions; accordingly, by clarifying the path of their activities and providing such conditions, federation managers can use this new strategy so that they continue their activities in a more competitive and dynamic way.
Language:
Persian
Published:
Journal of Sport Management Review, Volume:12 Issue: 63, 2021
Pages:
17 to 42
https://magiran.com/p2257639  
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