محمدرضا اسماعیل زاده قندهاری

Today, the concept of brand has become much more popular than its original origin and is no longer exclusive to services, goods and even companies, but a new phenomenon called personal branding has appeared. A developed personal brand brings many material and spiritual benefits for professional athletes, therefore it is necessary to identify the factors affecting the identity of citizen sports in Iran. The purpose of this research is to use the foundation's data theory approach to design a conceptual model of the citizen sports brand in Iran. Based on the objectives of the research, the current research was of an exploratory type, the method of conducting it was descriptive-analytical, and the method of data collection was library-field. This research is a mixed type of research and was conducted using the method of foundational data theory and structural equation model. Semi-structured interviews were used as a data collection tool and sampling was done using the snowball sampling method until the saturation limit, and a total of 20 people participated in the interview. Based on the findings, after performing three stages of open coding, selective coding and theoretical coding, the elements influencing the brand identity of citizen sports were identified. In the following, using the structural equation model, the brand identity model of citizen sport was identified. The findings showed that the components of citizenship sports include the configuration of citizenship sports, the character of citizenship sports, cultural dimensions, brand relationship, reflection, and self-concept. Also, the research model has a significant fit in the existing and desirable part. The total brand identity of citizen sports can have major effects on the development of individual and social factors in citizens and urban society, which can be extended to other fields outside of sports, and the concepts of citizen sports follow the development of active citizenship.

Competitiveness is one of the key success indicators of manufacturing companies. The purpose of this study was to design a model of strategic indicators effective in improving the competitiveness of companies producing. The present research was of a contextual survey type in terms of its practical purpose and of a mixed type in terms of the type of data search. The statistical population included professors, owners of companies producing sports products, experts in the field of export and import of sports products, experts in the field of marketing and managers of sports products companies, who distributed 20 interviews in the qualitative section and 120 questionnaires in the quantitative section collected. In the present study, to achieve a comprehensive conceptual model, first the from Glaser's method of Grounded theory, then to confirm the conceptual model based on the foundation data theory, a questionnaire was developed according to the research results. The research findings showed that internal indicators included management and structure, product improvement, service improvement, supply and design and marketing, and external indicators including legal and supportive factors, customer and consumer, market control and trade and international issues. Also, structural equation modeling findings show a good fit of Dada research model; According to the research results, companies producing can be successful in the market by improving their strategic indicators and improve their competitiveness.

The study aims to develop a framework for promoting an environmental culture in sports based on sustainable development indicators. It utilized qualitative research methods, collecting data from human and information resources. Participants were purposefully selected to ensure theoretical saturation, and research tools included interviews and library study. The validity of the instrument was confirmed through legal and scientific standards.The final framework consists of six categories: causal conditions, underlying factors, intervening factors, the central phenomenon, strategies, and consequences. Causal conditions encompass the requirements and assumptions of a green and sustainable sports culture, while underlying factors include the context and capacity needed for such a culture. Intervening factors involve the challenges faced in establishing this culture. The central phenomenon is the green and sustainable sports culture, while strategies focus on approaches to promote it. Consequences refer to the results and functions of implementing the culture.The study concludes that implementing the framework will help reduce environmental problems, promote sustainable development, and improve educational and socio-cultural functions within sports. It will contribute to the overall development plans of the country and satisfy stakeholders and the sports community. The framework serves as a guide for officials to take effective measures toward an environmental culture in sports and ultimately achieve sustainable development in the field.

Aquatic parks have always been welcomed by the community in leisure time. The purpose of this study was to examining the model of internal and external factors affecting the satisfaction and loyalty of customers of recreational-sports services. The present research was applied research, in terms of analytical, descriptive-correlational method. The statistical population included all customers of aquatic parks in the country. The sample size was considered to be simple random using Morgan's table formula for the unlimited population. Data were collected through researcher-made questionnaire to measure internal and external factors affecting customers’ satisfaction and loyalty on a 5-point Likert scale. Descriptive statistics and inferential statistics were used to analyze the data. The results of examining the relationships between the observed variables and the current variable showed that the structure of the tool is suitable for testing the model. Also, the Findings of the research showed that internal and external factors model affecting customers’ satisfaction and loyalty of recreation- sport service has a strong and good fit. According to the results of the research and considering the effective internal and external factors, Aquatic parks managers can take steps to increase the level of satisfaction and loyalty of their customers.

The purpose of this study was to analysis of the electroencephalography signal to assess the effect of internal & external -sport advertising and attitude of athletes and non-athletes among them. In this study “Internal and external sport advertising “was independent variable and “Brain wave activity “and “attitude of athlete and non-athlete” are dependent variable. This research is applied in terms of purpose and in nature is semi-experimental. Statistical community of the present study consist of 32 university students, including athlete and non-athlete men and women, 16 athlete and 16 non-athletes that all right-handed in the age category 20-35 years and no history of illness and surgery in the head. Information for quantitative analysis using Matlab19 software and SPSS 22. Data analysis was performed using descriptive and inferential statistics Kolmogorov-Smirnov Test was used for study normality of data distribution and was used paired T Test analysis of variance with repeated measures and the approach of Wilks Lambda to test the hypothesis. Results showed differences in the impact of external sport advertisement on the attitude in athletes and non-athletes’ groups.

Sports organizations need to use the capacity of the private sector to achieve their goals. The purpose of this study was to identify and analyze effective strategic indicators in attracting private sector participation in the development of sport for all. The present study in terms of purpose is applied research qualitative in terms of data collection and descriptive-exploratory research in terms of analysis method. The statistical population included all the scientific and executive experts of sport for all in the country. Sampling was purposefully selected, which interviewed 27 people and led to theoretical saturation. Data was collected using in-depth and exploratory interviews with experts. Data analysis was performed using thematic analysis of interviews. Findings showed that the effective strategic indicators in involvement of the private sector in the development of sport for all in the country from the perspective of experts included : administrative and procedural strategies, legal strategies, informational and knowledge strategies, operational and executive strategies, financial strategies, supportive strategies., managerial and planning strategies, supervisory and controlling strategies, economic strategies, and organizational and coordination strategies. The findings of the present study can help the country's sports authorities to attract the participation of the private sector in the development of public sports, it is hoped that it will be considered and used by the authorities.

The purpose of the current research was to test the model of factors affecting the implementation of a transformational organization in educational sports. The current research was applied research in terms of purpose and descriptive-correlation in terms of analysis method, which was conducted in the field. The statistical population of the research included all assistants, responsible experts and employees in the field of physical education and health in the Ministry of Education and General Administrations of the provinces and cities of the country, numbering 357 people and the statistical sample based on the table of Morgan and Karjesi, the number of 186 The person was selected randomly. Data collection was done using a researcher-made questionnaire with 56 questions on factors affecting the implementation of a transformational organization. Data analysis was done using descriptive statistics and inferential statistics with the help of SPSSv21 and Amos software. The findings showed that the model of effective factors on the implementation of the transformational organization in educational sports of the country had a favorable and strong fit. The ranking of the factors affecting the implementation of the transformational organization showed that the highest rank was related to the dimension of organization and the lowest rank was related to the dimension of values. According to the results of the present research, it can be a transformational organization by using the obtained model and respond to the environmental needs in time in the current changing environment and in order to move to improve the organization.

Today, the concept of brand has been publicized more than its origin. It is no longer restricted to services, goods, and companies and has developed into a new phenomenon called personal branding. A developed personal brand has many material and spiritual benefits for professional athletes and as such, it is necessary to identify the factors affecting the citizenship sports in Iran.

This research aimed to design a conceptual model of brand identity of citizenship sport in Iran through the grounded theory approach. Based on the objectives of the research, the research type is explorative and done through a descriptive-analytic method. The data were collected by library and field research. This research is qualitative and based on the grounded theory, in which the data collection tools were semi-structured interviews, and snowball sampling leading to saturation was utilized.

A total of 20 individuals participated in the interview. Based on the findings, after three stages of open coding, selective coding, and theoretical coding, the factors affecting the brand identity of citizenship sports were determined.

through the nature of branding, the possibility of progress and development can be provided and the ground for improving the state of citizen sports can be provided in a favorable way.

The purpose of the research is to identify the performance indicators of the sports programs of the provincial broadcasting centers based on the 720-degree feedback system. and foreign customers. First, in order to identify indicators, interviews with 14 knowledgeable elites were used, and from open, central and selective coding, 83 open codes, 20 central codes and 7 selective codes were finally obtained. The results of the internal layer showed that in the summer of 2019, the indicators of scientific needs assessment, scientific investigations, and the use of up-to-date science were in a favorable condition in terms of the external layer. To compare the amount of changes in the internal layer and the external layer, the Mann-Whitney test has been used, and the results of the test showed that there is a difference between the amount of changes in the indicators of content monitoring, education, development view, news, appropriateness and coordination in the internal and external layers. A significant difference can be seen before and after the presentation of the feedback, in this way that the amount of changes in the provincial sports programs of the Broadcasting and Television in terms of the internal layer after the presentation of the feedback was more than the external layer. The general results of the research showed that the performance of Sed and Cima's provincial sports programs is not in a favorable condition and basic measures should be taken to fix it.

Synergy is a clever management strategy that facilitates, accelerates, and ensures the achievement of organizational goals through the development of group thinking. The purpose of the present study was to design a synergistic communication model for managers and the development of sport federations. The present research is an applied and cross-sectional descriptive one. The statistical population of this study consisted of 50 managers of sport federations who were selected as statistical sample. The main research measurement tool is the Management Synergy Research Questionnaire based on Batemanchr('39')s (2002) Studies on Synergy and Evans and Jarvis (1986) on Groupism and Adaptation from Locke & Crawford (2000) and Sung (2008) Studies on Organizational Development Content and face validity of the questionnaire was confirmed by experts and managers and sport management professors and construct validity using confirmatory factor analysis and reliability of the questionnaire using Cronbachchr('39')s alpha coefficient (0.89). The findings of the study using structural equations and statistical techniques showed that the interaction factor with path coefficient (0.81), participation with path coefficient (0.76) and network (0.76) have a decisive role in the development of sport federations. . Therefore, the scientific, professional, foresighted and cohesive attitude of the federation managers, inspired and modeled by the style and strategy of the global federations, is a bridge to a brighter horizon in sport and the future of sporting honors.

The general aim of the current research was to design the ethical model of Iranian professional trainers. The current research is a qualitative-quantitative research in which a model based on the moral values of Iranian professional trainers is fitted using the data theory approach. In this research, information has been collected through in-depth interviews in the form of general and semi-structured guidance. Also, 384 people participated in the research to model the structural equations. The statistical population of this research includes all the professional trainers of the federation and all the experts and experts in this field. Interviews are conducted until theoretical saturation and lack of access to the tablecode, and then based on Morgan's table, random sampling is done from among the professional trainers who are more than 1000 people. 384 people in the quantitative section to fill the questionnaire that was obtained from the interviews. According to Morgan's table, according to the size of the population, 385 subjects were considered as the research sample. The samples are used randomly from wrestling, weightlifting, volleyball and athletics. First of all, with descriptive statistics such as dispersion indices such as median, average, mean and dispersion indices such as variance and standard deviation to describe demographic data, it is necessary to mention that the approach of the present research is a qualitative quantitative hybrid approach,

The purpose of this study was to design a model of effective marketing chaotic management in Iran’s championship sports development environment.

The statistical population of the study consisted of experts and professors of sports management, marketing experts, presidents and vice-presidents of federations, employees of the marketing department of the sports federations and National Olympic Committee, coaches and elite athletes, whose number is 396 based on the available statistics. Based on Morgan’s table, 250 people from the statistical population were selected by the available sampling method and finally, 220 questionnaires were referred to the researchers. The research tool was a researcher-made questionnaire designed for Marketing Chaotic Management, the validity of which was verified by exploratory and confirmatory factor analysis. Its content validity was also confirmed by ten professors of sports management. Moreover, the reliability of the questionnaire was calculated and confirmed by Cronbach's alpha of 0.91. To analyze the research data, descriptive statistics, exploratory factor analysis, confirmatory factor analysis, Pearson correlation, and structural equation modeling were used.

The findings showed that marketing chaotic management in Iran’s championship sports is composed of five factors, including economic and social factors, leverage and chaotic points, sports organization structure, media and public relations factors, and technology and innovations.

It can be concluded that in the chaotic management of sports marketing in all organizations active in championship sports, critical and chaotic points should be determined and the necessary plans should be presented to take advantage of these points and manage them.

The present research was conducted with the purpose of familiarizing and explaining the strategies for diversifying the services of football schools with the purpose of promoting the brand view.The statistical population of this research consists of two parts:A. The statistical population of the qualitative section includes 17 experts (Professors of university management, sports management and physical education managers and coaches of the country's football leagues).B. The statistical population of the quantitative section includes all the clients of football schools in Mashhad, whose number was about 3000 people.According to the properties of the community, targeted sampling method for experts and non-probability and available for clients of Mashhad football schools, at this stage, 17 experts and 306 clients of Mashhad football schools were selected as a sample.To determine the sample size of clients, Jersey and Morgan sample size estimation table was used. According to Morgan table data, the required sample size in the statistical population of 3000 people is 306 samples.The approach of the present research is hybrid and was performed using thematic method. The results of previous research and work were identified (Through systematic review, 43 articles and dissertations and 63 open codes).After interviewing 17 pre-identified experts, 45 open codes were identified; the codes were repeated by at least one expert and by a maximum of 10 experts.Due to a repetition of some codes by experts and articles, finally after merging and deleting duplicates, 91 open codes and 8 pivotal codes were identified.

The increase in life expectancy in today's era and the growing trend of the elderly population requires more and more attention to the psychological dimension of the life of the elderly as a large part of the population, so the present study aims to investigate the effect of intergenerational programs on the amount of The depression of elderly residents of Mashhad city was implemented..

The present research is applied in terms of its purpose and field implementation method. The statistical population included elderly people 60 years old and older living in Mashhad in 2018. Using Cochran's sampling method, the sample size of 378 people was determined by cluster sampling. Demographic profile questionnaires, socio-economic status questionnaires (Garmaroudi and Moradi) and Yesavij depression questionnaire (GDS-15) were used to collect data. Multivariate analysis of variance or MANOVA was used to determine the interactive effect of demographic variables and groups as independent variables on the mean of dependent variables. And finally, Benferroni's post hoc test was used to show the difference between the groups. SPSS version 25 software was used to analyze the results and the probability value was α=0.05.

The results showed that there was a significant difference in the level of depression between the groups. No significant difference was found in the comparison between the two sexes (P=0.135). But in the pre-test-post-test stages, it shows a significant difference in the results of depression after applying the independent variables (P=0.001). The difference between the mean of the nursing home group and the exercise group in Mellat Park was shown to be significant using Tukey's post hoc test (P=0.013).

The present study showed that social activities and the presence of the elderly among the youth had an effective role in reducing the symptoms of depression. The intergenerational interaction program aimed at increasing social skills and reducing the isolation of the elderly led to an increase in self-confidence and a decrease in self-satisfaction.

The purpose of this study was designing chaotic model for effective marketing in athletic sport of Iran based on mixed method.

The statistical population in the qualitative section included 10 sports management professors and elite sport managers and in quantitive section included sports management professors and marketing experts and chairpersons and vice chairmen of federations and sports marketing staff of sports federations and the National Olympic Committee, elite coaches and athletes that were 396 people and according to the Morgan table, 220 individuals were selected as samples. First, Delphi method was used to identify the research items and model by structured interpretation modeling method. Then, a quantitative research tool was developed and its validity was verified by sports management professors and exploratory and confirmatory factor analysis and reliability was calculated by Cronbach's alpha test 0.91.

Findings show that the interpretive structural model has 12 components in 5 levels, and the quantitative research model has five main components and has significant fit.

It can be concluded that sports organizations should provide development of athletic sport in the chaotic environment by planning for factors influencing the critical and chaotic points.

Synergy is a rational strategy for the effective utilization of resources and facilities, and accelerates and facilitates managers' achievement of organizational goals. The purpose of this study is to prioritize the effective elements in the managerial synergy of sports federations with the sports development approach.

The current research is an applied and descriptive correlation study. The statistical population of this study consisted of 50 managers of sports federations who were selected as the target statistical sample. The main tool for measuring the research is a researcher-made synergy questionnaire based on the studies of Batman (2002) and Evans and Jarvis (1986) regarding  team synergy and groupism, respectively, and Lock and Crawford's (2000) and Sung's (2008) studies about organizational development. The face and content validities of the questionnaire were confirmed by experts, managers, and professors of sport management, and its construct validity was determined using confirmatory factor analysis. The reliability of the questionnaire was also calculated by Cronbach's alpha coefficient (0.93).

The findings of the study using structural equation modeling and statistical techniques showed that interaction and collaboration with path coefficient (0.81), participation (0.76), communication (0.76), trust (0.75), recognition (0.73), and facilitation (0.71) have a positive, direct, significant, and highly effective role in the development of sports federations, respectively.

The four main pillars of sports federation development include formulated strategies, effective use of new technologies, re-engineering the organizational structure to make the federation more agile, and finally, reforming the existing culture and norms to balance the strategies and attitudes of the sports community, and will be more attainable, less expensive, and faster with managerial synergy.

Pathology and performance assessment is one of the most important tasks that successful sports managers should put on their agenda. Rapid and timely pathology is one of the constructive measures of any effective organization that seeks to improve its effectiveness and productivity. Therefore, by performing pathology in a timely and correct manner, it is possible for managers to always be aware of the existing problems and issues in their organizations and to take the necessary precautions before it becomes acute. Therefore, it is important to hire experienced people and users as part of the human resources of organizations; It does not matter if the body is private or public because the important principle is to hire, select, train, retain and promote staff. Pathological assessment of Iran's football planning system based on the characteristics of the governance structure.

The present research is a descriptive survey research and has an applied nature. The statistical population of the study consists of all organizational human resources working in the Football Federation and Iranian football delegations, which are 865 people, which according to Morgan table, 206 people were evaluated by random cluster sampling. To identify the items related to interviewing experts and reviewing the theoretical foundations, the basic research tools were developed. The questionnaire was analyzed after determining the face and content validity by heuristic factor analysis, Pearson correlation coefficient, Fortel Locker tests and structural equations.

The findings showed that the characteristics of the governance structure are: factor 1 (damage to transparency), factor 2 (damage to teamwork), factor 3 (damage to human capital and stakeholders), factor 4 (damage to the democratic process), factor 5 (Selection and selection injuries), factor 6 (professional and ethical behavior injuries), factor 7 (control index injuries), factor 8 (feedback and accountability injuries)

Based on this, it can be concluded that high-level managers should be selected based on ability, job competence, quality of work, leadership capacity, honesty and work experience, and experts in the field of sports law are attracted to the federation and programs are based on legal characteristics. International is moving forward. Also, there is a need for individuals representing athletes, coaches, agents, medical staff, etc. to participate in important decisions, and a system of integrated risk management and control of sports arbitration should be on the agenda of the federation.

In this research, applied in terms of purpose, combined (quantitative and qualitative) in terms of the type of data searchand descriptive-exploratory in terms of the data analysis method, the purpose of designing a model to explain the effective factors on strengthening job motivation in amateur sports coaches of the country with emphasis on Herzberg's two-factor theory of motivation - health.

The statistical population in the qualitative part of the research includes 30 people (10 women - 20 men) from university teachers, teachers of federations in sports fields with international and national coaching degrees, and heads of sports associations and committees in a targeted manner and using The snowball method was chosen. In the quantitative part, the statistical population included sports coaches working in sports clubs of municipalities, general administrations of sports and youth and education all over the country. Considering the unlimitedness of the statistical population, the statistical sample was calculated using the multi-stage cluster and simple random sampling method and using the Cochrane relationship formula of 384 people. The research data collection tool in the qualitative part was an in-depth and exploratory interview, and in the quantitative part, a researcher-made questionnaire derived from the interview in the qualitative part consisted of 4 factors, 12 components and 78 items based on a five-point Likert scale. To analyze the data and answer the research questions from the methods of confirmatory factor analysis and structural equations, Cronbach and Guttman's alpha test to check the reliability of the tool and convergent and divergent validity, Kolmogorov Smirnov test to check the normality of data distribution, exploratory factor analysis test to check and discover Effective factors on job motivation, Friedman's test to rank between the factors effective on job motivation, using Atlas/TI 8 software (in the qualitative part) and in the quantitative part using Lisrel software version 8.8 and SPSS version 20 software. became

Based on the findings of the research, the identified factors effective in strengthening the career motivation of sports coaches, including 4 factors (individual, contextual, organizational, managerialleadership factors) in the form of selective coding, 17 components in the form of axial coding and 78 items ( index) in the form of open coding was the factor.

Among these factors, the organizational factor was the first priority in terms of importance. The obtained model of the research was of good fit

Controversial football fringes are nothing but a waste of time and money. The purpose of this study was to test the model of factors affecting organizational controversy in the country's premier football league and to present action strategies. The present study was applied research in terms of purpose and descriptive-correlational analysis in terms of method, which was conducted in the field. The statistical population of the study included all managers, coaches and football players working in the men's and women's football premier league of the country was 784 people. The statistical sample was selected randomly based on Morgan and Krejcie table of 260 people. Data were collected using a researcher-made questionnaire of factors affecting controversy in football. Data analysis was performed using descriptive statistics and inferential statistics using SPSS 21 and LISREL 8.8. Findings showed that the model of factors affecting the occurrence of organizational controversy in the country's premier football league is appropriate. The research model can be used to control and reduce controversy in the country's football.

Sports organizations need to use the capacity of the private sector to achieve their goals. The purpose of this study was to test the model of strategic indicators effective in attracting private sector participation in the development of sport for all in the country. The present study was applied research in terms of purpose and descriptive-correlational analysis in terms of purpose, which was conducted in the field. The statistical population of the study included all investors in major public sports projects in the country and officials of the Ministry of Sports and Youth and the Federation of Public Sport with a total of 154 people. The statistical sample was 113 randomly selected based on Morgan and Krejcie table. Data collection was performed using a researcher-made questionnaire with 52 questions of indicators affecting private sector participation. Data analysis was performed using descriptive statistics and inferential statistics with the SPSS software version 21 and LISREL software version 8.8. Findings showed that the model of strategic indicators effective (Administrative and procedural, legal, information and knowledge, operational and executive, financial, support, management and planning, supervision and control, economic and organization and coordination) in attracting private sector participation in the development of public sports is appropriate. The present research model can help the country's sports authorities to attract the participation of the private sector in the development of sport for all in the country.

The present study was designed and conducted with the aim of designing a psychological empowerment model for coaches in sports based on the data theory of the foundation. The method of the present study was qualitative. The statistical population of the study included experts aware of the subject. The data collection tool in the present study was interview. According to the research results, it was found that causal conditions in the present model include competitive, individual and behavioral conditions. The results also showed that the underlying factors include educational, mental, cultural, technical, club and team factors. The results showed that the intervention factors include knowledge issues, skill issues and infrastructure issues. According to the research results, it was found that the strategies are in three areas: sports, individual and infrastructure. The results of the present study also showed that the consequences of psychological empowerment of coaches in sports include club and team consequences and behavioral consequences.

The purpose of the present study was to construct and validate an instrument for assessing and measuring the effective indicators on the development of social capital through sport. The purpose of this study was to use applied research method and in terms of data analysis method, descriptive and correlational type was used to collect information by field and survey. The statistical population of the study consisted of all faculty members of sport management and sociology of universities of the country, which were selected by random sampling based on the Morgan sample table. A tool for collecting research data in the qualitative section of the deep and exploratory interview and in the quantitative section, a researcher-made questionnaire consisting of 113 questions and 6 components. For analyzing the data and responding to the research hypotheses, descriptive statistics and inferential statistics methods were used with the help of SPSS version 23 and LISEREL 8/8. The results of the fitting indexes of the measured model showed that the questionnaire on the effective indicators on the development of social capital through sport was desirable. In general, the results of the research indicate that the indicators can satisfactorily measure the questionnaire of indicators that influence the development of social capital through sport.

The purpose of this study was to investigate the strategies to overcome the obstacles and challenges of implementing succession in sports with the Repertory Grid Approach. The present study was done by the mixed method. The purpose of the qualitative section was fundamental research which was done by the Repertory Grid Approach. The purpose of the quantitative section was applied which the data was collected by survey . The statistical population consisted of all sports management experts with a scientific background in organizational behavior issues. In the qualitative part, the sampling was purposefully (10 interviews), and in the quantitative part was a random sampling method (80 subjects). The research tool was a structured interview and a researcher-made questionnaire. We analyzed qualitative data by content analysis method, and MaxQDA software and quantitative data analysis were done by T-sample test and Friedman test and SPSS software. The results showed that all environmental, structural, and behavioral barriers, respectively, are obstacles to the implementation of succession in sports. Theoretically, the results can be used to complete the theoretical foundations of sports management. Practically, relevant managers can use the results to implement succession in sports organizations.

The test was to fit the strategic model of basic sports development. The present study was applied research and in terms of data was quantitative and analysis method was descriptive-correlational and data collection was done in the field. The statistical population includes all club managers, coaches, and athletes of all age groups of the province's teams in basic sports equal to 333 people. Samples were randomly selected based on the Morgan table. Data collection was a 63-item researcher-made questionnaire with 2 dimensions (organizational and extra-organizational strategies) and a 5-point Likert scale. Convergence and divergence validity were used to evaluate the construct validity of the instrument and Cronbach and Gutmann alpha coefficients were used to evaluate the reliability of the instrument. Data analysis was performed using descriptive and inferential statistical methods and SPSS and LISREL software. The general evaluation of the basic sports development strategies model has a strong and desirable fit. The average rankings among the components of organizational strategies, hardware strategy in the first place and among extra-organizational strategies, media strategy in the first place in the development of basic sports.

The role of environmental factors on health is gradually being recognized and approved by health systems around the world. One of these social factors affecting mental and physical health is unemployment. The existing empirical literature focuses more on the psychological consequences of unemployment than the physical one. In summary, the most important findings in the field of mental health are that unemployed people have less mental health (1), higher scores on substance abuse characteristics. , Have emotional and anxiety disorders, physical symptoms of illness, depression and suicidal thoughts and unsuccessful suicide attempts against their working counterparts (2).The importance of psychological characteristics and the effects of employment and unemployment on psychological characteristics is such that various researches have been done in this field and different results have been obtained. For example, Hackman and Mousso (2014) in a study showed that men Unemployed people were more depressed than employed men and needed more psychological help. They also showed more psychological symptoms, which indicates the importance of work for men (12). In another study in this regard, Naibi and Rameshgar (1396) showed that employed people have better mental health than unemployed people (2).All of the above shows the importance of work on life and especially mental health of people and employment has a major impact on various aspects, including personal and psychological issues. However, a review of research conducted inside and outside the country did not find a study that examined the psychological effects of the employment of physical education graduates. Also, the ambiguity regarding the study of the psychological effects of the employment of physical education graduates of the Islamic Azad University has caused that there is no strong and accurate evidence in this regard today. For this reason, the researcher is trying to answer the question, what are the psychological effects of the employment of physical education graduates of the Islamic Azad University?

The present research is an application and a survey that was conducted in the field. To conduct this research, among all graduates of physical education and sports sciences in the comprehensive units of the Islamic Azad University of Iran from 2011 to 2020 (approximately 4140 people) by cluster-stratified sampling method using Cochran's formula 352 people They were selected as a sample and then a researcher-made questionnaire designed according to the Delphi method was distributed and collected among them. This questionnaire had 18 questions that assessed mental health (4 questions), mental focus (3 questions), mental comfort (4 questions), interpersonal interactions (4 questions), life expectancy (3 questions) of physical education graduates Islamic Azad University had paid. Finally, descriptive statistics and structural equation methods using SPSS and PLS software were used to analyze the data.

The results showed that all research variables have a significant presence in the research model due to having a significance level higher than 1.96 (Table 1). It was also found that the research variables have good validity and the research model has a good fit in all indicators (Table 3).

Regarding the findings of the present study, it can be said that the choice of job depends on factors such as personal values, environmental realities, emotional factors and educational opportunities. On the other hand, job satisfaction plays a decisive role in life satisfaction and all human behaviors and relationships are directly and indirectly affected by how they are employed. In addition, the level of self-confidence in many cases in relation to the degree of success in the job and how the job is appropriate, is established with his other characteristics (14).on the other hand, argues in his theory that the benefits of covert employment are related to the basic human needs, the deep needs that are essential to maintaining the comfort of human mental health. Having a job, especially having a job that serves social values and meets the economic needs of the individual, leads to cohesion, identity, increased self-esteem and mental health in the individual. Employment provides a platform in which individuals regularly participate in group situations. Based on this, it can be said that the amount of membership in a group or social network causes positive mental states such as self-confidence, purposefulness, sense of belonging, sense of security and self-worth, which these positive mental states through the instrument Things like reducing psychological frustration, increasing motivation to take care of oneself, reducing volatile neural responses, and increasing immune function can all affect people's mental health (17).