جستجوی مقالات مرتبط با کلیدواژه "تجربه" در نشریات گروه "مدیریت"

Originality/Value: 

The results of this study will be useful for designing the new approaches in development of tourism industry of Iran and will help managers and marketers toward international cultural foundating and improving tourism marketing performance.

Dark tourism is a special dimension of tourism that examines the impact of the negative aspects of a tourist destination tourist attraction or repulsion. The special conditions of tourism and the negative political propaganda of the West are among the factors that have necessitated attention to this issue. This study was designed to survey the model of emotional response in the dark tourism environment in Iran based on the role of experience and motivation and with a practical approach and a descriptive survey method.

The statistical population is all foreign tourists referring to the city of Yazd in the fall of 2019, in 170 responders that randomly selected. Considering the validity and reliability of the measurement and structural models and the appropriate fit and quality of the model

The results showed that the motivation to experience; Experience on emotional response; and motivation has a significant effect on emotional

Spiritual experience is one of the growing potentials and attractions in many tourist destinations, and involves a wide range of religious and secular tourists. This paper aims to analyze the motives and factors affecting the spiritual experiences of foreign female tourists in Iran. The required data were collected using 383 questionnaires from foreign female tourists in the hotels where they stayed, or at airports on their way to their country. Then the data were analyzed by applying correlation test and multi-linear regression analysis. The results of study show that, being in harmony with the nature is the most important motive for foreign female tourists traveling to Iran. Among the characteristics of tourist destinations, natural geography, history and culture lie as the most important factors affecting the spiritual experiences of the foreign female tourists visiting Iran.

The water and electricity equipment company is active in the field of infrastructure related to production and technical inspection, equipment of water supply networks, dams and power plants, which is currently planning and establishing an approach to improve customer experience. to be The purpose of the current research is to improve the customer experience through the design and implementation of the co-creation approach with the customer in this company.

This research is practical and a qualitative approach is used to collect information, library and archival document review methods, observation and interviews are used. The main research strategy is action research, which has been repeated twice in the current research process with the aim of consolidating the learning from the research. The statistical population of the research was experts and managers related to the customer field in the company. Judgmental sampling method has been used for sampling.

The planning and implementation of the value co-creation approach encourages customers to provide timely and effective feedback to suppliers' actions, so that by promoting organizational agility, they can speed up the identification and timely response to problems and Related issues will ultimately improve the performance of the entire company.

Considering the importance of the issue, the implementation of the joint creation approach with customers has been investigated and implemented in order to improve customer experience management.

Nowadays, one of the important topics in e-commerce which has become a concern of many countries is electronic word of mouth due to increasing use of Internet for activities such as shopping or obtaining information. The purpose of this study is to investigate the effect of e-service factors as well as experience and risk on E-WOM by considering the mediating role of the trust variable. The statistical population of this research consists of buyers ftom Tehran/Karaj from Alibaba website. 384 samples were selected by Cochran's formula and data was collected by distributing questionnaires. The research data were analyzed by structural equation modeling using Amos. The results show that e-services dimensions as well as experience have a positive and significant effect on trust and E-WOM. Trust also has positive and significant effect on E-WOM. The results emphasize the importance of focusing on improving the quality of e-services in online stores and user experience of buyers on their participation in advertising.

In Enterprise information technologies life cycle in organization, Different factors such as reengineering of processes, shift in regulations, performance improvement could cause periods of change in these Information technologies. The purpose of this study is the investigation of the role of user’s knowledge of these change periods based on their perception of task difficulty. For reaching to this purpose, data of 153 staff of one public bank and it’s for subsidiaries in Tehran is collected. this collection is based on a simple random sampling and is accomplishes by means of questionnaire. This study is an applied research which correlate between variables and use structural equation modeling for evaluation of cause and effects. Results by aide of SmartPLS3 software, showed that “command based knowledge”, “tool procedural knowledge” and “business procedural knowledge” affect user’s evaluation of task difficulties. It is also concluded that user’s with more technology experience evaluate tasks less difficult.

The purpose of this study is to investigate the relationship between the attitudes of investors to the entrepreneurial projects and their intention through incorporating the moderating roles of the project language type (Abstract vs. Concrete) and the investor’s experience and gender. This research is applied because it aims to help entrepreneurs better and more effectively understand venture capitalists’ investment decisions. Also, in terms of the data collection method, it is experimental-quantitative. The research sample pertains to investors and entrepreneurs familiar with venture capital that were assigned to two distinct groups. This research data has been collected through online distribution of the research scenarios and their questionnaire. The hypothesized model of the research is tested through structural equation modeling (SEM). Analyzing results in the first group shows that; although the type of language and gender do not moderate the relationship between attitudes and intentions of investors, the direct experience of investors increases the intention for investment. In the second group, the type of language moderates the relationship between attitude and investment intent. Also, in the Abstract language, experience increases the intention while the Concrete language does not.

This study aimed to mapping the thematic networks of hotel guests experience by using text mining technique in 4 star hotel in Tehran city. This research has been done with a qualitative approach and is applied in terms of purpose and descriptive-analytical in terms of data collection method. Research data is collected by using a crawler from the TripAdviser site. The statistical population of this study is all of 4 star hotel in Tehran city. The sampling method in this research is random sampling. To analyze the research data, the first text mining technique is used by RapidMiner software; then theme analysis is used. Thematic network of the research includes six themes as follows: physical environmental experience in the hotel, experience related to the staff in the hotel, social communication experience in the hotel, food experience in the hotel, location experience in the hotel and emotional experience in the hotel.

The aim of this study was to identify the dimensions and components of the promotion of senior managers in the Civil Service Management Law.

Design / methodology / approach:

The present qualitative study continued with the phenomenological approach in November 1397 on 29 experts and policymakers in the field of management by targeted sampling method and up to data saturation, with respect to confidentiality of information and the possibility of leaving the study at any time. Data collection was performed through in-depth and semi-structured in-depth interviews. All interviews were recorded and then, word for word, handwritten and analyzed.

By analyzing and integrating the main components, 8 main components were identified and by analyzing the main components, 46 sub-components were extracted. What is upgrading, why upgrade, factors affecting upgrade, feature of the law, right upgrade strategies, pathology of the upgrade law, the consequences of the right upgrade, the consequences of the wrong upgrade, were chosen as the main themes.

Limitations and Consequences:

Due to the multiplicity of research variables and the specific complexities of the research, other components of the variables should be carefully considered for future research so that the other relationships of the variables are more transparent and comprehensive. Practical implications: Organizational managers can motivate their employees to increase their knowledge and expertise to achieve the goal.

Originality or value of the article:

In this study, analyzing the answers of the interviewees to identify the dimensions and components of the promotion of senior managers in the Civil Service Management Law, job burnout, compiling pre-implementation regulations, efficiency, creating databases and updating in various ways are the most important components that should be promoted. Top managers in the Civil Service Management Law paid attention to them.

The development of Islamic management knowledge can be achieved through different windows and what has been followed by most of the researchers of this field as yet, is referring to religious texts. But another method of developing this knowledge is documentation of the experiences of Islamic manager. This method can be considered as an effective and fruitful way for creating effectual domestic solutions of managerial problems according to Islamic principles.

This research is a qualitative research and its method is thematic analysis. Data gathering method of this research was semi-structured interviews with Islamic managers who were selected through reputational case sampling and snowball sampling methods and continued until theoretical saturation.

The output of thematic analysis of 9 interviews was 186 descriptive codes, 73 interpretive codes (in 2 levels) and 6 overarching themes including “education attitude”, ”education ethics”, ”education strategies”, ”education courses of actions”, ”education dimensions” and ”education goals”.

From a systematic approach, in the proposed model of this research, education attitude and education ethics are the “inputs of the educational system”; education strategies and education courses of actions affect the education dimensions in the “process of education” and consequently the education goals are achieved as the “outputs of the educational system”.

In the literature on management and organization, one of the topics that has been considered recently is wisdom-based management, which is not unrelated to various topics, including transformational leadership. The present study aimed to investigate the antecedents of wisdom-based management and its role in transformational leadership. The research is applied in terms of purpose, descriptive-survey in terms of nature and method. To test the hypotheses, a 50-item questionnaire by spectrum was used. The statistical population of the study is 800 managers and employees of five-star hotels in Tehran; The sample size of 260 people was selected based on Krejcie and Morgan table by stratified relative method. Reliability was assessed using Cronbach's alpha coefficient and structural validity was assessed using Lisrel software and confirmatory factor analysis. In order to analyze the findings, LISREL software and path analysis model were used and to analyze the mediating variable, Sobel test was used. The results of the present study showed that the four variables of experience, spirituality, emotions and knowledge have a significant and positive effect on wisdom-based management and transformational leadership. Wisdom-based management also has a significant and positive effect on transformational leadership and plays a mediating role between the mentioned factors and transformational leadership. Wise management can, through training and effort, influence its employees by playing the role of a leader in the organization and acquire and transmit wisdom to them through the paths of experience, spirituality, emotions and knowledge.

Nowadays with changes in e-commerce, electronic retailing ultimate goal is to promote the customers ‘experience; and the purpose of this study is identifying the factors influencing the experience in e-retailers. Therefore, in this qualitative and applied research, first by studying literature and previous researches, the initial factors were extracted and, in the next step, the data were gathered through exploratory interviews. The interviews were conducted with the aim of completing and modifying the list of factors affecting the experience of customers in e-retailing. The statistical population of the research is the scientific and executive experts in the electronic retailing’s field called informed experts. The method of sampling was judgmental sampling which by using snowball sampling method; 15 experts were selected and participated in the interviews. Data from the interviews were first analyzed by content analysis and then were evaluated by MicMac. Thus, 31 variables were identified and were extracted in 13 factors. The results of the Cross Impact Matrix showed that the key variables affecting consumer experience in e-retailers are: marketing mix, ease of use and entertainment, providing information, customer skills, technical attribute, communication, service, trust making and visual factors. Finally, practical solutions were introduced to managers of electronic retailers.

Creating great customer experience is one of the main goals of today's retail environments and doing so can provide a sustainable competitive advantage for stores. Managing the experience a customer has in dealing with the store can play a significant role in the improvement of a longer and more valuable relationship. So far there has not been much research done on the concept of customers’ experience. Therefore, this research intended to identify and prioritize the effective dimensions on the customer’s experience in retail environments. In terms of purpose, this research was an applied one, and in terms of data collection, it was a descriptive and survey type. The statistical population of the research included a group of Ofogh Koorosh Chain Store customers in Mashahd city who have purchased from this store in June 2019. From this population, a sample of 400 individuals was selected using available sampling method. The validity of the questionnaire was measured by experts as well as construct validity, and its reliability was confirmed by Cronbach's alpha. Exploratory factor analysis was used to analyze the research data and extract the dimensions. Confirmatory factor analysis was used to confirm and prioritize the identified dimensions, Shannon entropy was used in SPSS, LISREL and EXCEL statistical software respectively. The findings of the research showed that the effective factors on the customer’s experience in retail environments included 8 dimensions; in the view of the respondents, the experience of the time spent perceived was in the first rank in terms of importance.

Objective There is a growing interest in the customers’ innovation in the realm of tourism studies. In the new global business ecosystem where individuals, organizations, governments and economy work together as an integrated network, we need a new innovation model. The model should be set at a level in which internal, external, cooperative and co-creative ideas can converge to create organizational values and sharing those values. Considering the active participation of the regional opponents in the world tourism industry, there is a need to an efficient multi-faceted model for co creative innovation in order to encourage the use of reasonable strategies in tourism industry in Iran which can lead to the development of tourism. One can lower the risk and decrease the costs of exploiting tourism programs through identifying different partnerships affective in the co-creative process. Hence, the main concern of the present study is to identify the consumers’ cooperation types in co-creative activities and their probable effects on tourism industry. Methodology The present study is a fundamental qualitative research. Grounded theory was used to extract theory out of the data. Deep semi-structured interviews, observation and documentary research were used as data collection procedures. The two groups of tourists and experts were interviewed in Iran and Europe tourism sites. The researchers used library and internet resources suh as books, articles, and case studies to complete the theoretical basis and used interview, asking for tourists and experts’ opinions to determine the desirable criteria. A sample size of 8 individuals was selected through nonrandom theoric sampling. Max QDE software was used to analyze the data and form
theories while the interviews are all coded (open, pivotal, and selective) and then the subjects were extracted and joined together. Findings The researchers reported two types of partnership for the customers namely, explicit and implicit and two partnership objectives for the tourists. Customers’ partnership in cocreative tourism activities are classified into four categories of: explicit-cocreative, explicit-sharing, implicit-cocreative, and implicit-sharing.

Conclusion The results showed that tourists can take part in cocreative activities within tourism organizations and companies in four different partnership types. Cocreative partnership characteristic allow customers’ involvement during the production time of the tourism product. The objective of explicit cocreative partnership is to create experiences or knowledge for tourists which includes brainstorming and co-thinking. Comparing the information of the customers among the companies at the same level can lead to creation of explicit ideas. Tourism companies, in explicit sharing, attempt to attract explicit partnership in order to share experiences or knowledge. Therefore, tourists are informed of their involvement in experience or knowledge sharing activities. Such partnership includes interview and sharing of ideas. Tourism companies furtively attract tourists’ partnership in implicit cocreative partnership in order to create experiences or knowledge. Cultural and impalpable programs are some instances of such partnership type. Finally, regarding implicit sharing partnership, we can consider visual programs and sharing activities among the characteristic of such partnership type

Customer experience is defined as the direct or indirect experience of the customer from the service, organization, and facilities process, and how the customer interacts with the company's services and other customers. There has not been much research on the concept of customer experience. Therefore, the purpose of this qualitative research is to investigate what the customer experience is in the retail industry. The research data were collected through snowball sampling and interviews with 12 of the most recent consumers of Pagan dairy products. Then these data were coded, categorized and described and the conceptual map of the themes was drawn up. The main themes identified in this research are as follows: 1) Product familiarity 2) Advertising 3) Appearance of the product 4) Taste 5) Innovation and change 6) Distribution channel 7) Consultation 8) Mindfulness of customers 9) ) Customer engagement with product. The customer experience is a novelty in the field of marketing, which the researchers tried to cover to some extent the theoretical vacuum.

Providing security and protecting the lives and properties of tourists and visitors whether local and non-local, Is a major factor for all societies pursuing economic prosperity and development through tourism industry. Therefore, social security has  been among  the subjects that  researchers in the field of tourism are willing to study. This paper is aimed at examining the effect of social security on the mental image building of foreign tourists, focusing on the role of their experiences, values and attitudes. A questionnaire was distributed among 419 in access foreign tourists who have visited Iran in 2017. The results show a positive effect of social security on tourism image building through the variables of tourists experiences, values and attitudes.

One of the important and fundamental issues facing themanagers of organizations is attracting and retaining human capital and further strengthening their effectiveness, efficiency and improvement of corporate employees.The purpose of this research is to explain the relationship between human capital and job performance.This research is a practical investigation. The used method is the descriptive- correlatire one.We set the statistical community which includes the staff of Branch with Bachelor's degree and higher, that is 128 people. This research has a major hypothesis and four sub-hypotheses.Our measurement tool is a standard human capital standard questionnaire and job performance questionnaire. In this study, face and content validity was used. The Cronbach's alpha value for the human capital variable is 0.822 and the job performance is 0.908.Data analysis was performed using SPSS22 and SmartPls software then, the hypotheses were examined using T-test and path analysis. The results of the research show that human capital and job performance have a significant relationship with each other.Of the factors in human capital the"cognitive abilities"and"experience"factors have the highest relationship with job performance.This research can help managers to identify the weaknesses and strengths of communication within the organization in order to strengthen the human capital of the employees.

The main objective of this paper is to ýintroduce person-job fitness model according to the talents and then ýimplicating in three organizational levels; operational, middle and senior ýlevel of statistic center of Iran. In the first step, concept of talent has ýsurveyed and depending on the literature, talent defined and selected ýfrom four perspectives: recurring patterns of thoughts, behaviors and ýfeelings, knowledge, experience and personal characteristics. In order to ýprioritize criteria, 22þý experts of statistic center of Iran have surveyed and ýweights have measured using Shannon entropy method. Results of ýprioritizing showed that weights of criteria in organizational levels are ýdifferent. Given the complexity of calculation process of person-job ýdegree for ýþ193þý employees of statistic center of Iran, in ýþ139þý unique jobs, in ýthree organizational levels, a software system developed, in which results ýare minded from. Results showed that knowledge and experience of ýemployees in each level have more fitness with their jobs and by climbing ýthe organizational level, the average of fitness degree is growing.