جستجوی مقالات مرتبط با کلیدواژه "مسئولیت اجتماعی سازمانی" در نشریات گروه "مدیریت"

The purpose of this research was to investigate the effect of organizational hypocrisy on deviant behaviors in the workplace through organizational identity and organizational social responsibility. The present study was applied in terms of its purpose and descriptive in terms of correlational data collection. The statistical population of the present study consisted of all the employees of Isfahan branch of Islamic Azad University (Khorasgan) in the number of 660 people, and 244 people were selected as a sample through the proportional stratified sampling method through the Cochran sampling formula. The research tools are organizational social responsibility questionnaire by Farouk et al. (2014), questionnaire of deviant behaviors in the workplace by Bennett and Robinson (2000) and standard questionnaire of organizational hypocrisy by Kulichoglu et al. (2019) and organizational identity questionnaire by Ant et al. 2006) that the validity of the questionnaires was examined based on content, form and structure validity and after the necessary terms, the validity was confirmed. And on the other hand, the reliability Questionnaires were estimated by Cronbach's alpha method as 0.90, 0.88, 0.90 and 0.89 respectively. Data analysis was done at two descriptive and inferential levels including structural equation modeling. The results of the research showed that the direct effect of organizational hypocrisy on deviant behavior in the workplace was significant and positive, and the coefficient of this effect was 0.77, Also, the results showed that organizational identity and organizational social responsibility mediated the relationship between organizational hypocrisy and deviant behaviors in the workplace.

In the context of today's intensely competitive environments, the ability of organizations to meet and exceed the expectations of their key stakeholders has become increasingly crucial for their survival, as well as for boosting their overall competitiveness and productivity. This dynamic forms the crux of a significant issue in the realm of effective interaction between organizations and their external environment, widely recognized as "corporate social responsibility" (CSR). The critical importance of CSR in the competitive landscape of today's markets has led to a proliferation of scholarly studies from varied perspectives, each with distinct objectives. In pursuit of gaining a deeper and more comprehensive understanding of the CSR practices adopted by organizations, this research has undertaken a detailed review and classification of the strategies that banks have implemented in alignment with their responsibilities towards external stakeholders.

This study is conducted as qualitative applied research employing a meta-synthesis approach. The data sources for this investigation included a curated selection of articles from international scientific databases, carefully chosen based on stringent criteria designed specifically for the meta-synthesis process.

The practices that banks have adopted in accordance with their corporate social responsibility towards their external stakeholders can be systematically categorized into five principal groups: actions related to society, the environment, customers, competitors, and suppliers. Delving deeper, societal-related actions are subdivided into six classifications: economic, social, legal, artistic-cultural, educational, and sanitary-health initiatives. Environmental CSR actions by banks are grouped into four distinct categories: resource and energy consumption management, environmental protection efforts, environmental development initiatives, and practices related to green banking. The classifications of actions related to customers are delineated based on the nature of customer interactions, the quality of customer service provided, the intrinsic qualities of the products, and the delivery methods of these products. Additionally, the expectations of stakeholders compel banks not only to act ethically towards their suppliers and competitors but also to avoid any unethical practices. Although the actions taken in this regard are less numerous than those aimed at other stakeholders, their importance in the CSR strategies of banks cannot be underestimated.

The diligent efforts of banks to align with the expectations of their stakeholders establish them as socially accountable entities, which significantly enhances their sustainability and continuous productivity within competitive markets. The distinctive nature of the research methodology, incorporating both qualitative approaches and meta-synthesis strategies, enabled the researchers to tackle this issue from a holistic perspective. Consequently, the practices of corporate social responsibility in the banking sector with regard to external stakeholders were exhaustively identified and systematically classified. These comprehensive findings provide a valuable and effective framework for banks and other akin organizations to develop and refine their corporate social responsibility programs concerning external stakeholders.

Today, brand engagement is considered one of the most influential marketing strategies. Brand engagement creates a sustainable competitive advantage for companies and increases their performance. Therefore, companies seek appropriate strategies to improve customer engagement with their brands. This research aimed to investigate the effect of corporate social responsibility on brand engagement regarding the mediating role of brand trust and brand identification in the hotel industry.

Brand engagement is considered a crucial strategy in marketing literature. Various research has been done on brand engagement, but little has been done about the effects of corporate social responsibility, brand trust, and brand identification on brand engagement. Also, little research has investigated the role of brand trust and identification in the relationship between corporate social responsibility and brand engagement. Previous research has examined the direct relationship between corporate social responsibility and brand engagement and has rarely examined mediating variables in the relationship between these two variables. Therefore, this research seeks to investigate the effect of social responsibility on brand engagement with the mediating role of brand trust and identification in hotels in Ramsar, one of the most vital Iranian tourism destinations. This research tries to answer this research gap and provide a comprehensive model in this field.

This study is applied cross-sectional research concerning the purpose and a descriptive survey regarding the data collection method. The population of this research includes the customers of Ramsar hotels, 300 of whom were selected as the statistical sample. The questionnaire's content, convergence, and divergence validity were confirmed. Also, its reliability was confirmed using Cronbach's alpha coefficient and composite reliability. In the descriptive part, SPSS 27 statistical software was exploited, and in the inferential part, structural equation modeling was conducted in SmartPLS 4 software to test the research hypotheses.

According to the research findings, corporate social responsibility has a positive effect on brand engagement, brand trust, and brand identification. Corporate social responsibility creates an emotional connection between the company and consumers. As a result, consumers feel like they are part of the company. Companies should have social responsibility strategies to build trust among consumers. If the organization participates in social responsibility activities, its identity and high values will be shown to customers. Brand trust positively affects brand engagement and mediates the relationship between corporate social responsibility and brand engagement. The company's reliability makes the customers provide better information and have more relationships with the company. Additionally, brand identification positively affects brand engagement and mediates the relationship between corporate social responsibility and brand engagement. Companies should differentiate their products and services from their competitors so that customers will identify with the organization's brand.

Companies should strengthen social responsibility, brand trust, and brand identification to increase customer engagement with their brand. As a result, it is suggested that hotels observe their organizational social responsibility, give importance to environmental issues in their activities, support cultural and sports events, provide more job opportunities to people, put customers as their priority, fulfill their promises, produce high-quality products, take care of their customers and establish an emotional relationship with customers so that they identify themselves with the hotel. Also, hotels should perform their activities so that customers feel the hotel has the same identity as their identity.

The efforts of organizations to meet the expectations of their key stakeholders will promote their sustainable productivity and provide the benefits of society. Among the various factors that can contribute to the promotion of corporate social responsibility, in this research, the role played by the government through public policies in this field has been discussed.

This applied research was done with a quantitative method. For this purpose, the importance and priority of the various roles of the government in this field have been ranked in the form of four main types of public policy. The data has been collected by surveying experts using a questionnaire and analyzed using the best-worst decision-making method.

the prevalence and effectiveness of these various government roles, as well as the effectiveness of the four main types of public policy (regulatory, facilitating, partnership and approval policies) are different but can be confirmed.

public organizations in charge of and related to this field can use these four types of public policies to improve the willingness and commitment of organizations to fulfill their corporate social responsibilities. The findings of this research can be used as informative and effective guidance on the way

The purpose of this research is to determine the effects of organizational social responsibility on deviant behaviors in the workplace and the tendency to leave the job with the mediating role of job satisfaction. The statistical population of this research was made up of all the employees of Isfahan Islamic Azad University (Khorasgan) in the number of 660 people, and 244 people were selected as a sample through the stratified sampling method based on the size of the sample.the form based on the views of a number of the statistical community and the structure with the factor analysis method, and after the necessary terms, the validity was confirmed and on the other hand, the reliability of the question Letters were estimated by Cronbach's alpha method as 0.88, 0.77, 0.90 and 0.90 respectively. Data analysis was done at two descriptive and inferential levels including structural equation modeling. The results of the research showed that organizational social responsibility through job satisfaction has a negative and significant effect on the desire to leave the job, and the coefficient of this effect is -0.55, and organizational social responsibility through job satisfaction has a negative and significant effect on deviant behaviors in the workplace. The coefficient of this effect is -0.66 and the direct effect of organizational social responsibility on the desire to leave the job is also significant and negative.

The present study was conducted with the aim of investigating the effects of corporate social responsibility on brand equity and brand loyalty with the mediating role of brand reputation. The research method is descriptive, correlational and in terms of its purpose is applied. The statistical population includes all students of Shahrekord State University and Islamic Azad University, Shahrekord branch in 1401-1400, whose number is equal to 16,647 students of Shahrekord State University and 12,653 students of Islamic Azad University, Shahrekord branch. From this population, 642 people were selected as a sample informed by Cochran's sampling formula using the purposeful method. The analysis of research data was done on two levels, i.e. descriptive level using statistics such as mean and standard deviation, and inferential level using statistics such as structural equation model, and partial least squares. The findings showed that there are positive and significant effects for corporate social responsibility on reputation, brand equity and brand loyalty, directly or indirectly, for private and state universities. There is a significant difference between state university and the Islamic Azad University in the direct and indirect effects of corporate social responsibility on brand loyalty, as well as the effects of brand reputation on brand loyalty.

In today's highly competitive environments, organizations' efforts tomeet the expectations and satisfy their key stakeholders, including employees, have a significantimpact on their survival and improving their competitiveness and productivity. In order to gain acomprehensive understanding of the actions that banks can take in this field, the presentresearch has reviewed and classified the results of studies related to the actions that banks havetaken in line with their corporate social responsibility regarding employees, and the results andachievements resulting from it.

This is a qualitative applied research and it has been used in meta-compositemethod. The information sources of this stage included articles published in internationalscientific databases, which were selected based on the criteria for entering the meta-synthesisprocess.

That practices that banks have taken in line with their corporate social responsibilityin relation to employees can be separated into six main categories: considerations related torecruitment and promotion, salaries and rewards, benefits and welfare services, training andcontinuous development, creating Favorable work environment and work relations. The resultsof these practices are also classified into two categories of attitudinal and performance-basedresults.

Banks' efforts to meeting the expectations of employees as one of the mostimportant stakeholders within the organization will strengthen positive occupational andorganizational attitudes in employees so that they have more effort and motivation to improveoccupational and organizational performance. The findings of this research can be used as aguide for actions that can be taken in this field.

The literature on CSR branding models show that little attention has paid to service industries such as banking industry. The aim of this research is to present a CSR branding model in Iran’s banking industry by applying the SEM method. We interviewed eighteen banking experts via a semi-structured interview and used a thematic analysis approach to analyze the data.  This process helped us to figure out the components associated with CSR branding model in Iran’s banking system which in turn helped us to design a questionnaire for quantitative phase of our study. The questionnaire were distributed among 520 customers in three branches of each sixteen public and private banks which had chosen on the basis of multiple cluster sampling method. We analyzed the collected data by applying SEM method and the l i s r el software. The results show that the hypothesis of the research were confirmed and all effective factors on the CSR brand in the conceptual model were effectual in creating a strong social brand in the banking industry. Furthermore, the brand social identity variable had the most effective impact in creating a social brand. The findings, also indicate that the three brand image, brand reputation, and brand performance were reflective and can be measurement component of the CSR brand in the bank.

Today, banks pay particular attention to the need for branding and use corporate social responsibility as an indicator for making competitive advantage. The purpose of this study is to identify the effective factors on social brand as well as to present a branding model based on corporate social responsibility in the banking industry. In order to achieve the purpose of the study, 18 university and banking experts were interviewed in the qualitative phase and the interview texts were coded using content analysis method. After identifying the components of the brand based on corporate social responsibility, the quantitative phase was performed by using the Interpretative Structural Modeling (ISM) for modeling the internal relationships of the factors. The results show that the outputs of social brand performance are evident in brand image, reputation and performance. The subcomponents that affect these main components of the first level of the model include integrated brand communications, brand strategic vision, brand social responsibility identity, brand positioning and brand core value (the second and third level of the model). These subcomponents are influenced by other general factors such as human resource development, organizational culture and behavior, brand strategy, environmental factors, social factors, and economic factors.

The main purpose of the present study is to representing a multi attribute fuzzy AHP and fuzzy DEMATEL approach in order to rank branding effective factors based on grounded theory in the Iranian banking industry. This study is an applied and exploratory one. The snowball method was used to determine the sample size. The statistical sample size was 80 persons. In order to achieve the research objectives, the questions were designed for interview and finally seven categories of structural, behavioral, environmental, processes, output, outcome and effect and sub-components of each were identified. The fuzzy DEMATEL and grounded theory approach was used to analyze the data. The results showed that structural, behavioral and process factors play an important role in branding, and consequence, impact and results are the next priorities that can lead to bank branding. . . . . . . . . . . . . . . . . . .. . .

In recent decades, short and long term impact of implement the csr on competitive force of the organizations and its role in branding was favoured by organizational and manageral researchers. In this paper, the role of social responsibility and its influence on organization resonance was investigated. This research is descriptive-casing in terms of practical aim and data gathering. Therefore, one of the province Gas corporations which is subset of the Iran National Gas Corporation, has been selected. given to the volume of population which include the whole of employees through the province, with the Cochran sampling formula selected 259 people, distributed a questionary include 43 questions. clustering probability sampling was used to collecting data. Research results reveal significant relationship between social responsibility and internal organization resonance. Moreover, relationship between economic, legal, ethical and humanity corporation responsibilities with corporation social responsibility was validated.

Corporate Social Responsibility (CSR) is not just for social specialists or large-scale companies, all business leaders and managers must understand why they are engaged in CSR. The objective of this study is to measure Corporate Social Responsibility and investigate its effects on Organizational Effectiveness (OE) in cooperative companies in TEHRAN province. For this purpose, a sample of 388 customers of 4 cooperative companies was randomly selected and gathered data was analyzed. The findings of our research based on Pearson correlation CO-efficiency show that there is a meaningful relationship between CSR and OE. Among the OE attributes, customers image and staff morale have most relationship with CSR.